Purpose of WNET

WNET is a pioneering media institution that focuses on bringing information to people. The company has been recognized for its intelligence, innovation, integrity and inspiration. And these qualities are reflected in the programming schedules that the channel has. The goal that the channel tries to achieve in everything that it does is - to deliver media experiences of lasting significance for New York, America and the World.

The various channels that the corporation manages include those that provide educational information, and create cultural awareness among the viewers. These programs are also available online. Partnerships are at the heart of the company's access to great production series also. It also provides educational content to various other channels that are looking at broadcasting in other areas.

The company does not believe in getting information to viewers in a dull and drab manner. It understands that to make learning and education fun, there are various creative initiatives that the company will need to take in order to have an impact. One of the offshoots of such a creative initiative was Blueprint America, a year round cross platform exploration of crumbling infrastructure of the country. Initiatives have also been taken to merge video education with online education in order to take the content to the world.

The organization believes that partnering with the company can provide viewers with an option of consuming content without the interruptions of corporate messages, allowing them a far higher level of control. The organization also feels that there are various other educational ways in which a brand or corporate message can be communicated to the audience even as they ensure education and high quality content is delivered.

So far the vision of the organization has borne fruit and there are various corporations and individuals who have come forward to donate to this educational cause.

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